Paid Search Specialist (B2B SaaS)

  • Full-time

Company Description

Easygenerator isn’t just a company, it’s a rocketship to your career! We’re a dynamic Dutch powerhouse transforming the e-learning landscape. Our award-winning authoring tool is a game-changer, embraced by 50,000+ innovators in over 150 countries, including giants like Kellogg’s, T-Mobile, and Walmart. Imagine being part of a team that's reshaping how knowledge is shared globally! At Easygenerator, we thrive on challenges, own our successes, deliver excellence, and indulge in a bit of experimentation. 

With five core locations worldwide, Easygenerator is growing quickly and we believe that our success comes from our people. Due to this growth, we are looking for a Paid Search Specialist (B2B SaaS) to help us achieve our ambitious goals of expanding our presence in the global market.

Job Description

The opportunity: 

We are looking for a self-motivated and data-driven SEM specialist with excellent analytical and communication skills. You will be joining the Digital marketing cross-functional team and working together with our Head of Growth Marketing, Growth Marketer, Designer and Copywriter to help bring the marketing of Easygenerator to the next level.

As a Paid Search Specialist, you will: 

  • Develop and execute successful revenue generating Paid Search strategies.
  • Manage multilingual Paid campaigns on Google Adwords and Microsoft Bing.
  • Optimize copy and landing pages for Paid search campaigns (with Designer and Copywriter)
  • Perform ongoing paid keyword discovery, expansion, and optimization
  • Execute tests, collect and analyze data, identify trends and opportunities
  • Conduct research, prepare and launch search campaigns for the new markets.
  • Support our Content team with SEO analysis, brief and tech SEO
  • Track key content marketing metrics and optimize the performance

Qualifications

  • 2+ years of experience in a SEM Marketing role
  • Experience working with different attribution tools such as Dreamdata, Hockeystack, or similar.
  • Strong Paid Search and SEO knowledge
  • Have track record in driving ROI positive campaigns
  • Experience with Website analytics (GTM, GA, GA4)
  • Experience with Google Search Console, SEMrush, Wordpress.
  • Experience working with B2B SaaS companies
  • Excellent organizational, project and time management skills
  • Able to work independently, self-identifying opportunities and prioritizing focus areas.

Additional Information

​​​​​What we offer in Dubai: 

  • Working in a fun & international environment surrounded by a dedicated team.   
  • Being part of a fast-growing scale-up environment where you can make an impact from day 
  • Free meditation and personal therapy sessions through our esteemed partners like Calm and Openup 
  • Career framework and growth coaching. 
  • Develop yourself in the direction you love most. Due to our fast growth, many new opportunities are unfolding quickly 
  • Hybrid working policy. (Ask us about the location-specific policies) 
  • Interchangeable Public Holiday Policy 

Who are Easygenerator: 

Easygenerator does more than providing the award-winning e-learning authoring tool. This is not your average SaaS company. We revolutionized the industry by challenging the status quo and making knowledge sharing easy, like never before. We’re not just building a product; we’re sculpting the future of learning. 

As the inventor of ‘Employee Generated Learning’, Easygenerator is a place to explore possibilities, obliterate boundaries and truly follow your passion. We Challenge, we Own, we Deliver, and We Experiment to constantly improve our product to become the global category leader and aim for hyper-revenue growth each year. 

Easygenerator is a growth company that looks for team members to grow with it. We offer a work environment with a diverse and inclusive culture and an electric atmosphere for professional development. No matter the location, or the role, every EG employee shares one vision: “To make knowledge sharing easy for everyone in the world.”

If you're ready to be a key player in the evolution of learning, Easygenerator is the ultimate destination. Propel your career, make an impact, and join us in making knowledge sharing effortlessly accessible for everyone worldwide! 

Our stance on diversity & inclusion: 

Easygenerator is an international company, where people with diverse backgrounds are welcomed. Our diversity empowers us to innovate, build deeper connections, and help all of us become better. It is in our DNA to base professional decisions on someone’s performance and behaviour. Therefore, each employee is in control of their own growth. Qualified applicants will receive consideration without regard to race, colour, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability. 

 

Our stance on diversity & inclusion: 

Easygenerator is an international company, where people with diverse backgrounds are welcomed. Our diversity empowers us to innovate, build deeper connections, and help all of us become better. It is in our DNA to base professional decisions on someone’s performance and behaviour. Therefore, each employee is in control of their own growth. Qualified applicants will receive consideration without regard to race, colour, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability. 

Our stance on diversity & inclusion: 

Easygenerator is an international company, where people with diverse backgrounds are welcomed. Our diversity empowers us to innovate, build deeper connections, and help all of us become better. It is in our DNA to base professional decisions on someone’s performance and behaviour. Therefore, each employee is in control of their own growth. Qualified applicants will receive consideration without regard to race, colour, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability. 

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