Marketing Operations Consultant

  • Full-time

Company Description

Process Pro Consulting helps businesses grow better and run smarter. Our small, but mighty team is HubSpot-focused, tech-savvy, and process-oriented. We specialize in defining and implementing repeatable processes to make sure our customers are getting the most out of every tool.   

We're looking for a motivated individual who values: 

  • Analytical problem-solving 
  • An always learning and growing mindset 
  • Collaboration and team-focus 
  • Resilience
  • Kindness 

Job Description

Are you passionate about integrations, content mapping, and flow optimization? Do you enjoy digging into the data and think of yourself as an expert customer-facing problem-solver? If that sounds like you, then look no further! Process Pro is in search of a seasoned Marketing Operations Consultant who is well-versed in developing and optimizing marketing strategies for customers in the B2B SaaS industry (from campaign strategy, workflows, forms, landing pages, emails, flow charts, assets, blog/website setups and strategy, data and reporting, CRM structure, and more!). 

This role focuses on helping our customers improve their workflows, remove roadblocks, and promote efficiencies in their marketing, RevOps, lead generation programs, and data management processes. Additionally, you should feel confident in performing data analysis/visualization to track performance and be able to recommend opportunities for improvement.

As part of our results-driven team, you’ll confidently lead and oversee customer accounts, effectively project manage a variety of projects, mentor and manage other team members, and have expert knowledge in developing and executing complex consultative solutions for our customers. 

This role also requires a passion for developing, documenting, and optimizing processes; a deep knowledge and passion for HubSpot & Salesforce CRM (and other CRM/marketing automation software); implementing and optimizing third-party software tools), establishing metrics and reporting for management teams, and enabling change management within our customers’ teams to ensure project success.

How You’ll Contribute

  • Stay on the cutting edge of MarTech, and align tools, processes, reporting, and best practices for our customers 
  • Understand how to properly delegate tasks to our Specialists and manage timelines and expectations appropriately 
  • Develop our customers’ HubSpot instances to be a best-in-class implementations
  • Drive success and collaborate with clients on strategy for inbound marketing, lead management, sales enablement, and marketing automation
  • Collect and review project requirements with clients and work directly with team and clients to determine, design, and implement the most optimal solutions
  • Work to connect and drive Sales and Marketing alignment, with close collaboration with Revenue Operations and Sales Leadership, in order to flag areas of opportunity, progress to marketing goals, and ensure process alignment for lead routing and ownership of marketing and sales across the funnel
  • Work with customers to define key marketing metrics and manage the process of building visually-appealing and easy-to-understand reports and dashboards in order to determine overall Marketing performance, improve campaign effectiveness, and drive business decisions with real-world data
  • Monitor and maintain data quality in HubSpot (or between HubSpot and Salesforce), working with customers to append data as needed to improve segmentation and targeting
  • Evaluate, select, deploy, and customize new technology to drive lead generation and qualification
  • Manage marketing database, lead routing, lead enrichment, lead quality, attribution, scoring, and reporting
  • Comfort in being a leader and working autonomously and independently 

 

Qualifications

What You’ll Need

  • 4+ years of relevant experience in similar roles (marketing operations) 
  • Strong understanding of B2B SMBs (preferably in SaaS); Comfort in working with early-stage companies and a deep understanding of the specific challenges they face
  • High proficiency in a CRM (HubSpot, Salesforce preferred), Excel, and data visualization software
  • Expert knowledge and experience executing multi-channel strategies, along with a strong grasp of the sales and marketing lifecycles 
  • Ability to map out and organize the process for managing Leads between Marketing and Sales departments
  • Ability to develop and optimize marketing strategies (campaign strategy, workflows, flow charts, assets, blog/website setups, and strategy, data and reporting, CRM structure, etc.)
  • Strong data management abilities including data hygiene and quality assurance
  • Up-to-date with the latest trends and best practices in marketing and marketing technology
  • Ability to simultaneously manage multiple projects in a fast-paced environment, while maintaining strong relationships with our customer accounts and contacts

Who You Are

  • Quick learner, self-motivated, resourceful and big-picture problem solver
  • Excellent written and verbal communication skills
  • Strong project and account management skills 
  • Impeccable organizational skills and attention to detail
  • Ability to react calmly to curveballs, prioritize competing initiatives, make judgment calls, and pivot as needed under pressure in an evolving environment
  • Excellent time management skills with a proven ability to meet deadlines
  • Strong work ethic and positive attitude
  • Able to work autonomously, but also be collaborative with teammates
  • Agency experience is a plus
  • You love to geek out on tech (we do, too)!

Additional Information

Job Type: Full-time

Salary Range: $65,000.00 - $100,000.00 per year

Benefits:

  • Health insurance 
  • Vision insurance
  • Dental insurance 
  • 20 days of PTO
  • 10 paid holidays
  • Flexible schedule (M-F) 
  • Bonus quarterly program
  • Fully remote team 
  • Professional development 

All your information will be kept confidential according to EEO guidelines.