GALLEGOS United is an independent full-service advertising agency, part of a larger collective called UNITED COLLECTIVE, with offices in Huntington Beach, CA and NYC. Founded in 2001, we are uniquely built to help brands connect with the increasingly diverse U.S. market. Our “Soul Purpose” is to drive growth through culturally attuned and creatively driven marketing-communications.

We’re a diverse and eclectic bunch. With a team that hails from around the globe, we make a point of having fun - while working hard to make our clients and our work famous.

UNITED COLLECTIVE is a privately owned creative communications group dedicated to providing clients with strategic marketing solutions uniquely attuned to today’s rapidly shifting culture. A modern collective of creative, smart, tech-savvy and culturally attuned specialists working independently and in partnership. The group includes creative agency GALLEGOS United, digital agency CANVAS United, and public relations firm ROX United. UNITED COLLECTIVE has two office locations, one in Huntington Beach and the other in New York with about 80 employees on the agency side with a plan for meaningful growth. With talent from around the globe, major brand name clients and 325+ awards to date.

The Sr. Strategic planner is a creative-thinking strategist who ​​works with Planning Directors to help define overall vision on a business and is responsible for the creation, management and implementation of day-to-day strategic initiatives on their accounts.

Responsibilities

You will be working alongside an Associate or Planning Director on the crafting of the creative brief and the strategy for your clients and will be expected to provide clear and persuasive briefing to creatives with a especial emphasis on comms planning.

• Work closely with account leadership and creative throughout the campaign development process to help guide strategy and messaging during the ideation process.
• Recommends and implements research that will aid in the consumer insight gathering and strategic process. Inclusive of the development and proposal of research design, screeners, discussion guides, and/or survey panel questionnaires.
• Be knowledgeable in different -traditional and innovative- Qualitative and Quantitative Techniques.
• Develops accurate and insightful conclusions from research data, syndicated tools, consumer trends and behaviors and presents internally and/or to the client.
• Monitors and interprets cultural and social trends relevant to the client’s business.
• Guides campaign messaging architecture to help ideas come to life in the best possible way by integrating and understanding all touchpoints - Television, Radio, Digital, Social and Experiential advertising.
• Employs data analytic tools to track and optimize.

• 5+ years of agency experience.
• Be passionate about our job and our client's business.
• Skilled at gathering, analyzing and interpreting qualitative and quantitative data and social listening.
• Creative-thinking strategist who has a deep understanding of traditional and digital media channels, camping architecture and comms frameworks.
• Highly analytical employing syndicated tools like Simmons and other marketing tools.
• Experience in the Hispanic market or with multicultural segments is a must.
• You are (preferable) Bilingual English/ Spanish.
• Experience on Digital and/or Comms planning roles a plus.
• You are excited passionate about being in-step with Today’s America marketplace - as its 
beliefs, technologies, communities and ethnographic landscapes shift.
• Resourceful, conceptual, visual and with exceptional writing skills.
• A storyteller and good presenter that creates compelling cases that win the confidence of colleges and clients.
• A collaborative team player who can demonstrate flexibility and a positive attitude towards a fast-paced environment.

Website: 

https://www.unitedcollective.com/

https://www.gallegosunited.com/

All your information will be kept confidential according to EEO guidelines.

GALLEGOS United (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee on the basis of race, ethnicity, color, religion or religious creed (including religious dress or grooming practices), national origin, ancestry, sex (including childbirth, breastfeeding, and related medical conditions), gender, gender identity and expression, sexual orientation, transitioning status, age, physical or mental disability, protected medical condition, citizenship status, military and veteran status, uniform service member status, genetic information, marital status, pregnancy, driver’s license, or any other legally recognized protection basis under federal, state, or local laws, regulations, or ordinances. The information collected through the pre-hire process is solely to determine suitability for employment, verify identity, and maintain employment statistics on applicants.