Sr. Content Writer
- Full-time
Company Description
Sons and daughters will be trafficked, exploited and abused tonight. At The Exodus Road, we find and free these children and arrest their traffickers. And we support local teams around the world to systematically disrupt the business of human traffickers.
We’re looking for people to join our nonprofit team in Colorado Springs, CO to find, protect and free thousands of people slavery. Will you join us?
The Exodus Road a non-religious 501C3 nonprofit, an equal-opportunity employer and does not discriminate based on gender, race, ethnicity, sexual orientation, marital
status, physical ability or any other legally protected basis.
Job Description
To Apply: Please submit a cover letter, resume and examples of your to work.
Who You Are:
We are looking for a Sr. Content Writer to join our digital marketing team.
We’re a collaborative team that creates compelling storytelling campaigns and uses data to inform our marketing strategy.
You would be the expert on all things content, story, SEO and email. You understand how to plan and research a keyword strategy. How to write compelling campaign copy, illustrative storytelling and emails that convert.
You won’t be bogged down with creating images and social graphics — we have a great digital and creative team to support you. But you can take an idea from concept to brainstorm, through our team collaboration process and all the way to being published.
Your skills to work on quick, punchy copy is just as natural as your ability to dive into a deep narrative that immerses readers into the real life of the survivors we support. While also creating fun content that allows us to celebrate wins together with supporters.
You make the donor the hero in what you write and help them to see their role in this process. And you build a strong case to potential donors what it could look like to become a supporter of the Exodus Road — inviting them into this work.
And on our team, you’ll have incredible purpose, knowing that each article or campaign you run could result in people being rescued from slavery.
The position is not remote. Our friendly team is ready to welcome you to our headquarters in Colorado Springs, CO.
What We’re Looking For:
You would own or contribute to our content calendar, email automation, SEO and storytelling strategy. And we’d look to your messaging expertise to help us launch marketing and storytelling campaigns.
We want our strategies to be informed by real data. This should include insights you’ve learned from our previous campaigns, strategies from other leading experts and new ideas we want to test.
In this role, you’ll be able test, learn and come up with your best creative ideas. And you’ll have the support and collaboration of our full digital marketing behind you. All while supporting an incredible cause every day.
Duties and Responsibilities:
Create and manage web content strategy
Copywriting, Blog writing + create campaign pages in Wordpress and Hubspot
Be the expert on messaging, blog, SEO, email and storytelling
Take campaigns from concept to finalized copy
Lead brainstorm and review process to maintain consistency on all platforms
Review and optimize email automation series
Optimize website for technical SEO, content edits and security updates
Work as communications liaison between global operations and storytelling
Write copy for fundraising campaigns and promotional materials for donors
Maintain TER’s brand “voice” and write with excellence
Measure the effectiveness, including reach, engagement and conversions
Increase content KPIs including audience growth, engagement, and donations
Implement and measure the success of your campaigns
Support other team members and TER’s overall vision
While this is a description of the essential functions of the position, other duties may be assigned.
Qualifications
Skills and Abilities:
Expert experience in copywriting, messaging and creative writing
Proficient knowledge of SEO, keyword research, and organic search
Experienced in email writing and email automation
An inspiring storyteller that connects with readers
Data-informed decision making (creative testing and analytics)
Always learning about the best content marketing strategies
Copywriting and editing for social media posts and ad campaigns
Wordpress or other web-editing experience
Strong time-management, self-management, and project management skills
Clear interpersonal communication skills
Attention to detail, particularly in grammar and tone
Leadership potential and ability lead and work well with others
Extra consideration will be given to candidates that have:
Storybrand knowledge or certification
SEO course / tool certification
Copyediting and/or proofreading expertise
Hubspot certification or experience
A strong creative portfolio with campaign results
Requirements:
Minimum of 3+ years of writing and content planning for a business, brand or non-profit (With exceptions for exceptional candidates)
A passion for the work we do
Additional Information
All your information will be kept confidential according to EEO guidelines.
Hours: Full Time
Hire Date: April 1, 2021
Salary & Benefits: Salary is $48,000 - $52,000 per year, Health & Life Insurance package, Unlimited PTO, Simple IRA Retirement Plan, Wellness Stipend
To Apply:
• Please submit a cover letter, resume and examples of your to work.
The Exodus Road is an equal opportunity employer. To apply, please submit a cover letter, resume, and portfolio. A portfolio is required for application review. The position is available for immediate hire, with applications considered on a rolling basis.