Creative Director (Integrated/Digital)

  • Full-time

Company Description

WE ARE A HUMAN EXPERIENCE AGENCY.

What we do: We help brands get closer to their customers.

Brands today must build stronger customer intimacy in order to keep pace with their competitors. Customers desire human relationships with the brands they buy. They want real-time communications. They expect personalized experiences, mobile experiences, excellent customer service and greater satisfaction. They seek the authenticity that can only come from deep, thoughtful and very personal interactions. We help clients solve this problem by strengthening the human connections between a brand and its customers. Only by applying data-driven human insight to the customer journey can we leverage the right technology at the right time with a compelling, relevant story.


Job Description

We’ve sent snack cakes into outer space. We’ve picked fights over barbecue with other cities. We’ve done our part to combat HIV on a global basis. And we’ve created a virtual reality version of paradise. If you’re a Digital Creative Director who wants the opportunity to apply your skills across one of the coolest client portfolios in the industry, maybe you should take a look at Luckie. 

WHO WE ARE LOOKING FOR

As the Digital Creative Director at Luckie you are responsible for the development and execution of creative concepts for leading-edge marketing and digital solutions. You understand user-centered research, interactive development and content strategy with core strengths in design and communications. You will play an active role in shaping new opportunities for Luckie – be it expanding a current client relationship or forging new ones. From websites to rich media to branded content, you and your team will be given the opportunity to stretch the boundaries of digital and integrated creative. Pharma experience is a real plus and will put you high in the consideration set. If you have pharma experience, you already know why.This is a hands-on position where you will be able to execute as well as lead working with integrated teams across the agency. Must have an affinity (or an open mind) for donuts, dogs and Woodford Reserve. 

WHAT YOU WILL DO

  • Concept, develop and manage a “best in class” creative product while being hands-on with design
  • Manage creative teams
  • Lead and direct the creative team from concept to completion
  •  Plan and help estimate for highly complex projects
  • Visualize, conceptualize, and design campaigns across digital/social platforms.
  • Create visual prototypes or screens
  • Extend existing visual systems/brand guidelines across all mediums with moderate design changes or interpretation
  • Contribute to the development of the creative team's culture and quality standards
  • Delegation of day-to-day responsibility to other Designers, Art Directors, Senior Art Directors, Writers and Interactive Developers
  • Elevate the creative level of the work coming out of the creative team
  •  Educate other team members, not exclusive to the creative team, through project development and performance management
  • Collaborate with strategy, media, account and business development teams to create and develop new business opportunities and presentations


Qualifications

• 8 years of industry/agency experience. At least 5 in a digital agency.

• Minimum 3 years in Digital Creative Director or Associate Creative Director role

• Strong online creative/design portfolio 

• A solid knowledge of the latest versions of applicable programs: Mac OS, Photoshop, Fireworks, Illustrator, PowerPoint, Keynote, etc. 

• A solid understanding of online and offline production

• Passion for design and eagerness to mentor and elevate other creative professionals

• Self-motivated, organized and accountable

• Experience leading a team of designers, production specialists and writers to creative excellence

• Well-developed communication skills including ability to articulate creative concepts and rationale to other team members and client

• Understanding of motion design and the strengths and limitations of emerging platforms

• A solid understanding of informational architecture practices

• Experience presenting to clients, including new business pitches


Additional Information

A human experience agency that truly believes customers are people first. Plus, we believe employees are people first and treat them accordingly. We’re a close-knit group of talented humans who love nothing more than working together to produce work that we can all be proud of, that work for our clients and pick up a few awards along the way. We are insights-driven and use data to focus the message, not destroy it. You’ll never be bored here as we have one of the most diverse portfolios in the industry. We have pharma, tourism, energy, health, CPG, sports and financial clients who all need your best thinking. We have summer hours and a limited work from home policy. Plus, and this is usually the deciding factor for people, we have donuts and meat muffins on Friday.

 PARTIAL CLIENT LIST

Glaxo Smith Kline

Little Debbie Snacks

Drakes Cakes

Regions Bank

Schutt Sports

Benchmark Rehab Partners

Piedmont Hospital

Alabama Power

Gulf Power

Williamsburg, Virginia Tourism

Brown Forman Distillers