Country Manager Italy

  • Full-time

Company Description

Yescapa is a story about travel. It has brought the sharing economy to the motorhome industry allowing everyone to enjoy the benefits of sharing vehicles. Backed by a powerful digital platform Yescapa facilitates peer to peer rentals between individuals and has positioned itself as a key player in the tourism sector.

"The journey begins when you take the wheel" Hugo Verlomme

Job Description

You are in charge of the Italian market. Your main function is to implement and develop Yescapa Italy. You will be part of the international team under the supervision of our Head of international development and the company's CEO. You must have a profile that combines the skills of Business Development and Web marketing. Your main tasks are:

Business development

  • Market knowledge
  • Translation and adaptation of the Site
  • Collection of leads
  • Creating partnerships
  • Legal aspects of the Italian market

Digital tasks

  • Taking part in the optimization of web marketing campaigns
  • Participate in the creation and implementation of special operations (competition games)
  • Establishing a Social Media strategy.
  • SEO
  • Identify communities on the web that can influence the positioning of the brand (bloggers, social media, journalists).

Marketing / Communication:

  • Public Relations Management
  • Press relations
  • Content Strategy

Operations:

  • Contact Insurance companies
  • Prospecting and recruitment of vehicle owners.
  • Construction of Yescapa community

Qualifications

You have lived at least three years in Italy and are perfectly bilingual in Italian and French. Fluency in English is a plus. You like challenges and are a team player.

Prerequisite:

You graduated with a Master in International Business, E-Commerce and Digital Marketing. You have entrepreneurial and negotiating skills. You have perfect spelling and are comfortable on the phone.

We will appreciate if:

  • You have experience in e-tourism
  • You have knowledge of the sharing economy
  • You are a fan of road-trips, and are passionate about motorhome and campervan travel.

Additional Information

  • Type of contract: CDI  - 35 hours.
  • Compensation: Compensation based on the profile
  • Position available from 01/11/2016
  • Location: Bordeaux